August 24, 2019

ParalympicsGB launches Impossible to Ignore

ParalympicsGB has launched a new campaign to make disabled people Impossible to Ignore to mark one year to go to the start of the Tokyo 2020 Paralympic Games.

The initiative has been developed after recent research showed Paralympic athletes are key to challenging perceptions of disability in the UK.

With a year to go to the Tokyo 2020 Paralympic Games, preparations are ramping up to take the best prepared team to make the nation proud once again by recreating the incredible success of Rio 2016 where the team won 147 medals.

While many qualification events are still to take place, an estimated 250 athletes are tipped to compete for ParalympicsGB in Tokyo including competitors in the new sports of Taekwondo and Badminton.

Research from ComRes suggests that the success of these athletes may have a direct impact on breaking down barri